Some things are best left unchanged—or so they say. But in a world where consumers demand more value for their money, even the classics must evolve. At stonefield, we dared to uncover why vanilla remains the world’s most silently loved flavour.
Our journey revealed the unique moments of truth behind why consumers choose vanilla, especially in ice cream applications. For some, vanilla evokes nostalgic familiarity; for others, it’s the contemporary twist they crave. Fascinatingly, the love for vanilla often begins in infancy, as scientists have found breast milk shares flavour notes with vanilla—a connection rooted in comfort and survival.
Through detailed research and innovative flavour creation, we crafted Timeless—a collection of 10 mood-driven vanilla profiles designed to satisfy every craving, every moment, and every mood. No longer plain, boring, or ordinary, vanilla evolves to be Retro and Homestyle on one side, and Fearless, Toasty, Dulce, and Swirly on the other. Spanning this spectrum of taste, Timeless redefines what vanilla can be, blending the most-loved classics with bold, new-age twists.
For decades, vanilla has been painted as simple, basic, plan and even shameless. The unsung hero of flavour, it quietly supported everything from childhood desserts to gourmet indulgences. But the tides are changing. From the exotic notes of Madagascar Bourbon Vanilla to the regional flavours like Pondicherry Vanilla, the range of vanilla profiles available today is as varied as the consumers who seek them. By diving deep into flavour psychology, trends, and global insights, we uncovered a bold truth: vanilla is not just one thing. It can be rich and creamy, adventurous and daring, warm and comforting, or luxurious and indulgent. Vanilla is ever-evolving, just like the modern consumer. Through extensive research and innovative flavour creation, we present to you timeless—a wide collection of vanilla profiles that cater to every mood, every moment, and every craving.
We recognize that today's consumers are more discerning than ever before. From playful indulgence to deep, comforting warmth, they choose vanilla to match their mood. Whether they are in the mood for a daring experience or a nostalgic taste, Timeless Vanilla is here to provide the perfect flavour companion. Explore our mood-driven vanilla profiles, each crafted to deliver an experience that aligns with your customers' unique desires. Now, manufacturers can tap into a wider range of consumer experiences and offer a vanilla option that resonates with every consumer.
Ice creams deserve a vanilla that does more than just blend in—they need a flavour that enhances their creaminess, elevates their indulgence, and leaves a lasting impression. That’s exactly what Timeless delivers. Each flavour in our collection, from the comforting Retro Vanilla to the bold Fearless Vanilla, is crafted to harmonize perfectly with the texture and richness of ice creams, ensuring a sensational taste experience in every scoop. But why stop there? These versatile vanilla profiles also shine in cookies, cakes, and a wide array of desserts, making Timeless the ideal upgrade for all your creations.
